Archive for Beauty Must Have’s

3 Moisturizer Must-Haves To Cure Your Dry Winter Skin
October 6, 2016

Hey Beauty Friends!

Take a look at Jennie Fresa’s 3 favorite moisturizers that will be your best friends come this winter!

CV Skin Balm is a nourishing, non-petrolatum, cure-all balm that instantly softens chapped and dry skin. It is perfect for lips, cuticles, eczema, cuts, scrapes, scares, and cuticles. This is definitely a favorite among the JF Team.

CV Skin Balm


RMS Beauty Oil is pure, simple, and organic. It gives your skin the ultimate radiance and antioxidant protection. One of its main benefits is filtering and absorbing cancer-causing UV rays from the sun. Its lightweight and all herbal extracts provides the perfect formula for a multi-purpose beauty oil.

RMS Beauty Oil


Indie Lee Squalane Facial Cream is a perfect option for an anti-aging asset that moisturizes the skin with an olive-derived squalane oil and hyaluronic acid. It will leave your skin with a natural glow and even complexion throughout the dry winter months.

Indie Lee Squalane Facial Cream


These three must-have moisturizers can be purchased at Jennie Fresa’s on-line store!

Click HERE to come shop with us!

Get the Look: Easy, Breezy, Bronzed- Summer Beauty Tutorial
May 17, 2016

Photo 4- After

Summer is on it’s way!  We can’t wait for iced coffee, sun dresses and pretty summer makeup!  Today, I’m sharing one of my all time favorite looks for summer.  It’s easy, breezy and…….. BRONZED!  We all love to look a little sun-kissed this time of year, right?!  A BIG thank you to our beauty contributor, Ell, for sitting in as my model for this tutorial.  The best part about this look– you guessed it!  Everything I used is totally healthy and completely good for you!  Check out our previous post on Natural Self-Tanner by Ell, here.

Step 1: Prime your skin with Coola Daydream Primer to be sure your makeup stays fresh in the hot, humid climate.  And, it minimizes the look of pores. 😉

Step 2:  Fill in brows with Jennie Fresa brow powder in Blonde.  I used an angle brush and set with clear gel.  I love the bold brows and simple makeup.

Step 3:  Apply Ilia Eye Shadow Stick  in AND SHE WAS on your lower lids for a soft (but long-lasting) wash of shimmering champagne color.

Step 4:  Apply 2 coats of Ilia Mascara in Nightfall to really make the whites of your eyes twinkle.

Step 5:  Dab a touch of Ilia concealer where needed.  On Ell, I used C3 just under her eyes and around her nose.

Step 6:  Apply Coola BB Cream all over your face.  One pea size dollop is enough.  I LOVE this BB cream because it’s your moisture, sun protection and even skin tone all in one!

Step 7:  Using your finger, apply just a tad of Kjaer Weis cream blush in HAPPY just on the apples of your cheeks.

Step 8:  Dazzling Cream Bronze is then applied to all the high points of the face– forehead, bridge of nose, high cheek bones and chin.  {I also dabbed a bit on her eye sockets to create a little depth).

Step 9:  To give Ell a beautiful glow, we finished the look with a little luminizing cream by Ilia called Polka Dots and Moonbeams, just on her temples & cupids bow (right above her top lip).

Step 10:  Lastly, we used RMS Lip2Cheek in Promise (not pictured here– I took the photos before I swapped out the color I actually used). with Ilia lipgloss in Butterfly on top.  The gloss is also pretty alone.

How fun!  I’m excited to hear what you think about this look. Have fun and be sure to share your selfies if you try this look at home!  You can shop the entire look here!

Photo 1

Product Review: Suntegrity 5 In 1 Natural Self Tanner
May 3, 2016

Why Risk Wrinkles: By Jennie Fresa Beauty Contributor: Ell Sherwood

Hey Beauties!  Today we’re sharing a Product Review of one the best Self-Tanners out there.  Check it out & Enjoy!

{Click here} to grab the Suntegrity Self Tanner we love so on our online boutique!

About our Contributor: El is a fitness, health and green beauty enthusiast residing in New Haven, CT with her veggie-loving orange cat, Razz, and her football-coaching fiancé, Jordan. She is a lifestyle and documentary photographer and co-owns a creative company, E&H Creates, with her sister Hannah. Together, the dynamic duo makes the world a little more beautiful.

Etsy Website:

Insta : @eandhcreates

I made a New Years Resolution to never use a tanning bed for the rest of my life. In my college years, I did enough fake-and-baking for my entire Freshmen English 101 class — and then some. As I became older and entered my early, mid and now late (AHHH) twenties I started shifting towards a healthy lifestyle.

I have always loved working out and eating well. I know, annoying, right? In college, I attempted to stay on track, but lets be real – it was impossible! I felt physically awful and exhausted almost all of the time, but I did have a ton of fun.. and a lot of pizza! After college, my lifestyle changed little by little and I began working towards the healthy lifestyle I embrace today.

Now, I am a yoga-hiking-running-biking-kale-beet-loving fanatic. Working out and eating well is what I do best. If you ask any of my gal pals, “Who is your healthiest friend?” I think they would roll their eyes and say, “El. She loves kale.”


Yet, even with all of these healthy changes, up until recently, I was still tanning! I would knock out a solid spin class, drink my green juice, practice some yoga, eat my organic free-ranged chicken and then hit the tanning bed? Like, what? One of these things is not like the other. Hmmm. 😕

I was not tanning often and would typically only try and catch a nice bronze in preparation for an upcoming event. Similar to any lady in her 20’s I have roughly 250 weddings, bachelorette parties and bridal showers to look good for. So, not tanning as often and for events only, is acceptable right? NICE TRY El – WRONG! WRONG WRONG!

We are all well aware of the risks associated with tanning. We all also know that our skin is our largest organ. Yet, I feel like a lot of us (myself included) choose to ignore the truth because having a bronze glow makes us feel more beautiful. We need to stop putting our skin on the back burner and start incorporating skincare into healthy living.

I had to think about why giving up tanning was hard for me. Similar to many people, I have always enjoyed being a bit tan because I feel more confident showing my legs and wearing less makeup. I also was often hesitant to use self-tanners because of the harsh and dangerous chemicals. If a pregnant woman cannot use it – why would I want to?

During one of my trips to the JF Brow & Beauty Bar, Jennie introduced me to Suntegrity 5 in 1 Natural Self Tanner. It was love at first…tan — wow so corny! This product is an organic natural self tanner ideal for sensitive skin, non toxic and vegan. IT IS AMAZING. The product description says “healthier and better than a real tan” and I couldn’t agree more. This product is part of the Suntegrity line which was developed after the owner lost her mother to melanoma. The owner is a big advocate for wearing sunscreen and taking care of your skin, but found that most of the products on the market actually contain chemical UV blockers and toxic ingredients. Therefore, she developed her own skincare line which includes the fabulous Suntegrity 5 in 1 Natural Self Tanner. I cannot recommend the product enough and I also cannot recommend the Jennie Fresa Beauty Bar in Madsion enough, either! What I can recommend though is making a trip to the Beauty Bar, getting your eyebrows done by Jennie (I like to call her the eyebrow wizard) and picking up some Suntegrity. :o)

Here’s my Suntegrity How-To:

Step 1


Gently exfoliate your entire body.

Step 2


Have a cup of coffee..or 3. Check out my CT Vibes mug. So cute, right?

CT Vibes

Step 3

Apply 5 in 1 Suntegrity

Evenly apply Suntegrity all over body and wait a few mixtures before dressing. I decided to apply right before bed since you need to avoid showering, sweating and shaving for 8 hours. Make sure to was your hands immediately after. I applied the 5 in 1 Natural Self Tanner right to my face and loved how it came out! If you are too nervous to do this, make sure to try the 5 in 1 Tinted Face Sunscreen.

Step 4

Enjoy your glow!

I woke up the next morning and immediately jumped out of bed to check out my glow. I loved what I saw! I did see a couple of spots that seemed darker and once I showered everything evened out. I am so impressed with how long the tan has lasted! I applied the self tanner Thursday evening took a shower Friday morning, went for a run Friday afternoon, showered again, did a spin class Saturday morning, showered, went out for Bachelorette party Saturday evening in Boston, danced the night away, woke up Sunday (with a minor headache) went for a walk with my girlfriends, showered, went out for brunch and my tan is STILL glowing!


Team JF

If you want to shop the Suntegrity Self Tanner, check it out {here}!

El glowing from head to toe!






or view all Suntegrity products here.

The Benefits of Coconut Oil
February 19, 2016

Coconut Oil has many incredible health and beauty benefits. The nutritional content in coconut oil is what truly makes this the ultimate must have! Coconut oil is packed with anti-oxidants, medium-chain triglycerides, lauric acid and caprylic acid that make so many great changes to your overall health. When buying Coconut Oil make sure to look for Virgin, Organic Unrefined Coconut Oil.

Here are some of the truly amazing benefits of coconut oil:

Beauty Benefits:

  • Fights Acne
  • Natural Skin Moisturizer
  • Wrinkle Reducer
  • Natural Makeup Remover
  • Homemade Toothpaste
  • Natural Chapstick or Lipgloss
  • Personal Lubricant
  • Natural Deodorant
  • Gentle Face Wash
  • Soothing Shaving Cream
  • Hair Deep Conditioner
  • Nail Cuticle Oil
  • In-Grown Hair Treatment
  • Stretch Mark Reducer

Health Benefits:

  • Reduces Inflammation and Arthritis
  • Can Cure UTI and Kidney Infections
  • Boosts Immune System
  • Improves Brain and Memory Function
  • Improves Memory and Endurance
  • Improves Digestion, Reduces Ulcers and Colitis
  • Helps Gallbladder Disease and Pancreatitis
  • Prevents Gum Disease and Tooth Decay
  • Improves Type II Diabetes
  • Benefits Hair Health
  • Prevents Osteoporosis
  • Helps Weight Loss
  • Anti-Aging
  • Balances Hormones


Looking to pick up your very own coconut oil? Stop by our boutique and experience the luxury of our RMS Beauty Raw Coconut Cream. 


Holiday Gift Guide at Jennie Fresa: Joanna's Top 10 Picks!
December 10, 2014

Since working at Jennie Fresa this past year, the hardest part of my job is not to buy the whole store out!  From Indie Lee skin products, to Tokyo Milk lotions and perfumes, to BKR water bottles –  Jennie Fresa offers unique and trendy brands to the shoreline and they are all fabulous!  Below are some of my favorite items in the store this holiday season.  Hope to see you at the beauty bar soon!



1) BKR Water Bottles – $30

These glass bottles with a silicon sleeve are the perfect accessory to bring to the gym, school, or office.  They are dishwasher safe and come in a variety of yummy colors.


2) Kai Nightlight Candle – $26

This candle smells amazing and will definitely brighten up any room.  Great for travel or to leave next to your bedside – even unlit this candle gives off it’s fresh clean scent of gardenia and white exotic flowers.

kai nightlight candle

3) Sara Happ Lip Scrub Confetti Cake Set  – $40

The perfect gift for someone who loves the sweeter things in life.  The lip scrub is almost as delicious as having a real piece of cake and the lip slip is simply the best lip balm around.

sara happ lip scrubb 2

4) Tokyo Milk Dark Hand Lotion – $22

With names like Arsenic, Bulletproof, and Tainted Love, these scents are no joke!  These lotions make your hands soft  and smooth….they will definitely spice up your beauty regimen.

tokyo milk

5) Tata Harper Rejuvenating Serum – $95

If Tata Harper was a rockstar, this would be her greatest hit!.  This anti-aging product is perfect to put under makeup in the morning or to use at bedtime.  Just a drop on the face and a drop on the neck and you will notice a difference in your appearance in a few short weeks.



6) Indie Lee Squalene Facial Oil – $32 SOLD OUT, COMING SOON

I can’t say enough good things about this product.  A little goes a long way – just a dab around the eyes and I noticed a big difference –  increase in firmness and decrease in inflammation.  Especially in these cold months, it will help hydrate your face in those dry areas without feeling greasy or oily.

indi lee

7) RGB Cosmetics Nail Polish – $18

RGB’s nail polishes are my new favorite.  They have amazing colors for this holiday season, like this scarlet red, but also have some great neutral colors that you cant find anywhere else.  Not only does the polish dry quickly and last several days, they also don’t contain any Formaldehyde and are vegan and cruelty free.

RGB red

8) Girl Talk Bobbi Pin Set – $15

Don’t know what to get the girl who has everything?  These fun hair accessories will make the perfect gift or stocking stuffer for her!

girl talk bando bobby pins

9) Jennie Fresa iRaves – $20

I think these eye raves are so perfect for the holidays or any fun night out.  They come in super fun colors and are so easy to apply.


10) Supergoop City Sunscreen – $20

Going somewhere warm this winter? This is not your typical sunscreen…it’s so much better!   It comes in a convenient travel size, goes on light like a moisturizer and has a refreshing citrus scent.  This is also great to wear for your everyday SPF needs.

supergoop city sunscreen







8 Stylish Gift Ideas for Mom
May 5, 2014

Stylish Gift Ideas for Mom

1.) Jennie Fresa Gift Certificate











2.) Aquinnah ‘name plate’ necklace {$85}

aquinnah name plate
















3.) Tata Harper Resurfacing Mask {$55}

tata harper resurfacing mask
















4.) Kai Body Buffer {$40}

Kai body buffer









5.) Tokyo Milk Perfume in Bittersweet {$36}

TokyoMilk bittersweet















6.) Indie Lee Calendula Eye Balm {42}

indie lee caladula eye balm











7.) Lollia Candle 15 Another Quiet Day {$30}







8.) Rosa Baroque Body Creme {$62}


Shelly's Top 10 Pink Lipsticks
April 21, 2014

Hi beauties! Is there any better accessory this time of year than a pop of pink? I don’t know about you but adding a pink pout to any outfit not only makes me feel good but even adds a little pep in my step. Today I am here to share with you my top 10 favorite pink lipsticks.updated lipstick photo


Starting from the top we have,  JF pink diamond, JF Pink Truffle, Becca Valentina, Stila Yum Berry Crush, JF Grace  JF Love Struck, JF Socialite  JF Pink Flamingo, JF GiGi and last but certainly not least…Stila Raspberry Crush. A little tip when playing with pinks, don’t be shy to use more than one, mixing pinks and corals is a fun a flirty way to create something different and add that little something to brighten your day!

Be sure to share some of your favorite pinks, I always love to hear from you beauties!

XoPink lips


Avocado Hair Mask
January 17, 2014

Hi beauties!

Today I am here to share a new home remedy I’ve picked up this winter. Throughout the past few weeks, I’ve noticed my scalp has been on the dry and itchy side. ( I am certain it is caused from the dry winter chill in the air, but lets face it, this is New England so we must work with what we got right?) With all of the fun at home remedies floating around out there, I  wanted to try one and share the process with all of you.

I happen to have an avocado that was too ripe to eat, so I whipped up a hair mask that would not only help hydrate my dry locks, but provide nourishment from all of the vitamins, proteins and amino acids found in this delicious fruit! (Added bonus, avocado helps with hair growth for those fellow brides who are looking for length for their big day)

Below are the ingredients and directions as well as a couple captured photos as a guide. Have fun with this beauties and feel free to share what you thought!


1 ripe avocado

1 Tbls of olive oil


In a bowl mix avocado and olive oil, mix extremely well so there are no more lumps

Apply to hair starting from the ends and working your way up to the roots. I suggest doing this entire process over the kitchen sink to avoid a mess. Let hair mask sit for about 10-12 minutes then rinse with Luke warm water (in kitchen sink) Following this rise I suggest you give yourself a thorough shampoo about 2-3 times. Also, no conditioner is needed, you will instantly feel how smooth your lucious locks are. Feel free to give yourself a quick Blowdry and and enjoy the immediate hydrating results!

Stay warm beauties

Xo, Shelly


Fight Frizz!
June 13, 2013

Does the humidity have you fighting some ferocious frizz? Us too! From preventing blotchy foundation, combating makeup meltdowns, to frustrating frizz we feel like we’re in a constant battle with this uncomfortable climate. Get ready to finally tame those tresses this summer with the help of Blowpro’s Weather Girl Anti-Frizz Serum! Infused with soy and silk proteins, this serum eliminates any future frizz plus flyaways with only a few drops!  What we really love about this product is the lightweight and residue-free properties, so you’re hair is left feeling soft and sleek. From oils, mousses, hairspray, the works we’ve tried it all; but Blowpro’s serum has really got the smoothing secret!


No Sweat! ~ Our Tried & True Sweat-Proof Products
June 4, 2013

It sure feels like summer, and we’re loving it! While we can’t get enough of the warm weather, there’s one thing about this sunny season that really makes us beauties sweat, literally! Insert those dreaded summer makeup meltdowns! The last thing any gal wants is to step outside and simply sweat off their makeup. From slipping and and sliding all over their face to runny panda-eyes, or a complete disappearing act, we’ve all been victims of some messy makeup meltdowns! We’re not sweating it any longer! Here are our tried and true sweat-proof products for a simple, sexy summertime look that won’t budge from the a day at the beach to a night on the town!

1.) Stila Stay All Day 10-in-1 HD Beauty Balm
Worn alone or as a primer, this BB cream is a one step perfector that provides an effortlessly flawless face that won’t sweat off or fade away!

2.)BECCA Beach Tint
These Beach Tints are a gorgeous two-in-one summer staple! In a variety of vibrant colors, these tints provide a natural stain to the lips and cheeks for that fresh flush off summer color!

3.) Stila Sheer Color Tinted Moisturizer SPF 20
Even during the summertime we still need a little coverage! Forget that heavy layer of foundation and go for a gorgeous tinted moisturizer. Lightweight, natural and moisturizing, Stila’s tinted moisturizer provides not only that bit of coverup but most importantly that extra SPF protection!

4.) BECCA Eye Priming Perfector 
Forget ‘panda-eyes’ this summer! BECCA’s Eye Priming Perfector gives your lids that solid protection so you can have fun with some color this summer without a messy meltdown.

5.) Stila Stay All Day Waterproof Volumizing Mascara
Go ahead, give your lashes some love this summer because this mascarra won’t budge, smudge, slip or slide no matter the humidity outside!